Mamava app Katrina Weigand Mamava app Katrina Weigand

Analytics

All of the Search pages were correlated with “Home” in our analytics so it was impossible to parse out data from users’ interactions. We wanted to restructure page organization to clarify behavior metrics.

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Mamava app Katrina Weigand Mamava app Katrina Weigand

UI + patterns

The app lacked consistency across screens and functions and the dark UI needed an overhaul to bring it into alignment with the brand users’ expectations.

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Mamava app Katrina Weigand Mamava app Katrina Weigand

Search

To improve the app’s core function, we wanted to make search results predictive and more comprehensive, the search radius adapt situationally to the quantity of results, and clean up related bugs.

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